Texting is the most direct way to reach your community. With a 98% open rate, it cuts through the clutter and delivers your message instantly. But it’s not just about the channel; it’s about the strategy.
Increase Nonprofit Fundraising and Engagement with Text Messaging
Discover how to increase nonprofit fundraising and engagement through the power of text messaging.
Why Your Mission’s Message Isn’t Reaching Donors Anymore.
You're working tirelessly to change lives, but the channels you rely on—email, social media, and mailers—are losing their power. It's not you; it's a changing world where your most passionate supporters are drowning in noise.
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81% of people don’t feel connected to the nonprofits they support
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Audiences used to older channels are aging out
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Email open rates are rapidly declining 10-20% over the last 5 years
Reconnect and Reignite: A Direct Line to Your Donors’ Hearts.
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Launch your texting channel
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Utilize a short code to avoid SPAM
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Segment audiences with Keywords and Groups
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Craft Impactful Text Campaigns
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Evaluate KPIs for Max Impact
The Strategy Blueprint
1. Launch Your Texting Channel
Launch your texting channel with your existing donor file to instantly amplify their connection to your mission. By meeting your donors where they are—in their texting app—you can foster a more personal relationship that leads to bigger results. Texting helps you secure larger gifts, grow your base of recurring donors, and create a community so engaged they become your best advocates, spreading the word about your work. It’s the most direct way to build a personal, lasting connection that increases giving and your donor’s lifetime value.
2. Utilize Your Short Code
Your brand deserves a trusted and memorable presence. We help you leverage a dedicated short code—the gold standard for nonprofit texting. Unlike a long code that can be marked as spam, a short code is easily remembered by your audience, builds trust, and allows you to instantly deliver thousands of messages for your time-sensitive campaigns.
3. Segment Audiences with Keywords and Groups
A key aspect of why texting is so powerful is the implementation of segmenting your audience into groups with keywords. This empowers your audience to get the communication they want from your nonprofit and our STOP/STOPALL management ensures they are opted into the correct groups.
4. Craft Tailored Fundraising Campaigns
It’s not just about the channel; it’s about the strategy. We craft tailored, proven fundraising campaigns designed specifically for faith-based organizations. Our consultants assist with campaign execution, providing expert guidance on text drips, templates, and strategies that turn one-time donors into recurring supporters by building a personal, familiar connection.
5. Evaluate Your KPIs For Max Impact
Knowing your numbers is key to sustainability. We’ll help you measure what matters. We work with you to evaluate key performance indicators (KPIs) like average gift amount, cost per donor, and lifetime value. This in-depth analysis allows you to continuously optimize your campaigns and ensure every text is a powerful step toward maximizing your mission.
Real Results. Real Impact.
98
Open Rate
3
Click Rate Above Traditional Channels
169
Average Gift Amount for several Powered By Text client fundraising campaigns
1600
Donation ROI above the cost of their texting plan
“Our engagement rate more than doubled when implementing texting for our donation campaigns.”
– Matt Higgins | Executive Director | Hope Children’s Home
Download a Free Guide for Nonprofit Texting
Increase Nonprofit Fundraising with Text Messaging
With two decades of industry experience, we’ve been developing our proven blueprint to help our partners make an impact with their people.
We’re ready to help you implement this blueprint into your organization. Setup a quick meeting with our team to learn the blueprint.
